This week, Stephens Plastics Ltd have launched their new trading site AquaLiners Direct.
Offering high quality Pond Liners and Rubber Roofing materials at unbeatable prices within their niche market, we had to create an ecommerce website catering for both markets which would stand out in their competitive industry.
With 2 separate entities under 1 domain, we have created an ecommerce site like never before. With easy navigation, there are quick points that are evident to the audience what section of the website they are in. Keeping both Pond and Roof materials separate, visitors can easily establish the products that are needed for their project.
With additional information such as guides, videos and comparison information between materials, AquaLiners Direct are specialists in creating an ideal solution for your domestic project – transparent through the functionality and products in their website.
Within this build, AquaLiners Direct required a further feature – a Pond Calculator. Offering bespoke pond liner requirements, they can offer the exact lining based upon your pond size and figures entered.
Check out the site for yourself at: aqualinersdirect.co.uk
Today we’ve introduced a brand new domain to the web… It’s time for Brits Home Chic!
Taking on a pin board approach, Brits Home Chic hold a great range of handmade gifts and crafts from selected artisan designers and artists in the UK. Being based in Britain, these unique hand crafted items are all designed and made within the UK – Pure British products to buy online.
With clear and simple navigation, customers can navigate their way around the website with ease. And with each product having a share feature, you can immediately share these stunning pieces amongst your followers on Twitter or Facebook friends.
Whether you’re looking for porcelain homeware or handmade glass products, with all goods being set in clear categories, you can instantly find gifts and household items which appeal to you. We’ve created the website using a responsive theme – meaning that whatever your screen size, the website will render to your requirements without any browser issues. Try it now at BritsHomeChic!
Yesterday we saw the launch of the new re-design for Porthleven Holiday Cottages.
Taking the original website, we’ve expanded on the use of photography to promote the cottages and properties in the heart of Porthleven itself.
We initiated the colour theme of blues and greys – taken from the existing website and also keeping in line with the seaside theme. From our point of view, this gives the refreshing and inviting atmosphere that any business close to the coast needs to attract tourists.
When creating the design, we’ve also thought about the target audience in mind. We’ve created easy navigation around the site and informational pages on local attractions which is important for visitors and tourists to the Porthleven area. This is a major part of the USP of this website; it has a great range of essential information regarding shops, services, restaurants, galleries alongside the properties – all under one roof. The “Properties” page has been well thought through as we’ve placed attributes for easy filtering for the holiday cottages – for easy selection on the cottages and properties most suiting your needs.
Greeted with a large banner image, users can easily be inspired by the views and perception achieved through the layout and photographic images placed within the website. We’ve built this great website using a responsive web design theme – meaning however small your screen resolution is, the website renders to your requirements. Try it!
Creative Steam are looking to hire a freelance web designer to work on a number of individual projects during the next few months.
We are looking for an innovative, creative and experienced web designer with a minimum of 2 years practical experience. Ideally you should have knowledge of responsive web design and understand the building and coding of a website, however this is not essential.
If this sounds of interest to you, please email your CV and samples of previous work to firstname.lastname@example.org.
This week, we have welcomed an inspirational website to our portfolio of client work.
Taylors of Grampound is a privately owned company which was established in 2003. The company provides trustworthy, reliable and confidential support through support workers to Adults and the Elderly who, due to illness, frailty or injury are more fragile than most.
The aim of the website was to provide a warm and exhilarating theme to shine eminence of the inspiring work of Taylors at first point of contact. The header immediately reflects this – presenting the visitors with a happy and flowing environment; before being whisked away into the trusting content displayed on the webpages. The layout of the website is simple, yet informative and this is supported by the warm colour theme chosen to represent Taylors.
Throughout the process of designing and building the site, we really focused on the target audience. From young carers to elderly accountabilities, we feel that with our approach, they are guaranteed to capture the atmosphere and committed services that Taylors provide to anyone needing that extra bit of help.
Be sure to check the devoted services that Taylors and Grampound provide at http://www.taylorsofgrampound.co.uk/.
Last week we were delighted to see the launch of a new eCommerce site for our client – Bijoux Beads!
Bijoux Beads are based in Bath and have been Jewellery making suppliers for many years. Alongside this they offer Jewellery and Fascinator making classes which currently run at their store in Bath city centre.
The website: Using a modern and fresh approach, the easy navigation and updated design allows new and existing customers to navigate freely around the site and find the beading supplies to match their requirements.
With hundreds of different varieties and colours of beads, we had to ensure that navigating the site and products was as easy as possible for all visitors – making for a better shopping experience, whilst increasing revenue and conversions through online sales. With drop down navigation and thumbnail images, visitors can view appropriate and accurate product results through categorisation and an on-site ‘search’ facility.
The initial aim of this project was to combine 3 sister sites into 1 all-encompassing site – these were Beads, Homeware and Artificial Flowers. With a soft colour palette and uncluttered layout throughout the site, we feel all sectors are well represented and beautifully combined under one roof.
Other features include: large scroller images of latest creations and offers on the homepage. We feel this is great as new customers will immediately be inspired at the first point of contact with the website. Fully integrated into the website, Bijoux Beads now offer Trade/Wholesale transactions through a separate login within the site – for anyone running a business or creating Jewellery on a regular basis then this is perfect, trade prices are applicable.
Going forward we will carry out online marketing and search engine optimisation for Bijoux Beads; with a big hope to transform Bijoux Beads into a leading jewellery making supplier in the UK.
Check out the website for yourself at Bijoux Beads.
Yesterday we saw the launch of the new iPhone5. With many new features including a taller screen (4″) to make a ratio of 16:9, Apple Maps with integrated Sat Nav, A6 processor, weighing 28grams lighter and 18% thinner than the iPhone 4s, it is the latest of mobiles to hit the market. Alongside these changes it will have the newly enabled 4G Network – With only 4 cities getting this network connection before Christmas, Bristol being one! – Yippee.
As we expected, this launch now follows the ever growing competition and advances of screen sizes as technology is becoming more progressive. With recent conflict between Samsung and Apple, this release is certainly a sceptical moment as statistics suggest Samsung’s phone sales are rapidly increasing. Will Apple come out on top? Or will they fail to confirm record sales and be amid their competitors in this competitive market.
With record numbers of online transactions through mobile devices increasing, it is important for ecommerce sites to adapt to these changes, or they could miss out on potential conversions! With the iPhone 5 being slimmer, lighter and having a larger screen display, Apple joins other leading companies by providing customers with user-friendly devices with adequate screen displays to continue the growth of these mobile transactions. It is suggested the increase of this type of online sales is going to reach 1 in 5 by Christmas.
With this dramatic surge in portable online shopping experiences, companies are now in the fighting battle to optimise their sites for mobile compatibility to adjust to this. Missing out on countless opportunities is not something any company could want to face. Many large companies and businesses allow for these monumental changes in advance, and a feature which has come readily available across design agencies is responsive design. This type of website typically adjusts to the user’s requirements of screen size, whether it be on a mobile, tablets, netbook or PC – naturally creating a more accessible site on smaller devices, but being an alternative to mobile sites.
A typical example of this type of design is our own Creative Steam website. Take a look on your mobile device and this is a fine example of a friendly user experience!
This week saw the launch of our new client’s website… Bizoo!
Bizoo is a wholesale and distribution company of toys, gifts and souvenirs, partnering the ever favourite and well-known brand WILD REPUBLIC. Bizoo facilitates bulk orders of these favourable, luxury soft toys across the UK.
As a newly established business, we knew we had to create a striking and memorable identity for the company. This is where “Bizoo” was officially born! Both catchy and product related, it is sure to stand out from the crowd in this highly competitive field.
The idea behind the website for Bizoo was to create a simple, yet informative site for all potential buyers. As this website is non-ecommerce, we knew it was essential to create an appealing website so that visits will increase conversions through offline sales. Large banner images, intuitive navigation and downloadable PDF’s are just some of the features contributing to this. Customers are able to fully explore the product range prior to ordering. With these features, we applied a striking and fun colour scheme to compliment the habitat and appearance of these adorable animals.
With a huge variety of products to choose from, we feel we have justified the existence of this newly established online animal world. From Cuddlekins to Pinchers, these toys are found throughout the website and are just a phone call away from delivery.
Simple, yet exciting. We are really pleased with the outcome, visit www.bizoo.co.uk to check it out for yourself!
If you are interested in the kind of animals living in this cuddly zoo, and are as excited as we are, download the PDF for product information: http://www.bizoo.co.uk/catalogue.pdf
We are really pleased to announce that Creative Steam’s new Cornwall website has gone live today!
Taking on a refreshing concept and layout, we have really brought to essence the design impact and work we like to create throughout Creative Steam. Combining new functionality, examples of our work and beautiful design, we really like to think our website stands out from the crowd!
With the new website we are able to really show off the wonderful portfolio of work we carry out for our lovely clients, from Web Design to Printing and Branding, the website provides a snapshot of a number of projects we have undertaken, it’s also pretty exciting if you change your screen size…
Click here to see for yourself .. http://www.creativesteam.co.uk
P.S Keep your eyes open for the new Bristol site, coming soon!
Are older graphic and website designers killing your business? It is often said that experience comes with age and that the older you get the wiser you are. Can this be said of graphic and website designers or are they out of touch with the modern times?
This morning on the train I overheard a man sharing his experience with his colleague about his wife – apparently suffering massive ordeal of unfortunate events. It went something like, “ She was left there to fester for almost a week before they did anything. It’s a good thing that this other Doctor came along and was around.She took over and sorted it all out. Obviously she knew how to handle the situation. The older doctors are just out of touch and don’t know [follow or aware of] how to treat some conditions. They just leave you to die. Anyway, she is quite good.”
Interesting conversation I thought. I always expect doctors to save lives and that their wisdom and medical knowledge would increase over time – until they die. However, I can somewhat relate to what the man said. This made me think of how what he said relates to other professions, especially designers; mainly because I work in the design industry.
Like medicine, design is advancing rapidly on a daily basis. No longer do we see just static html pages with a few pictures and text put together. We have great designs which bring businesses website alive to visitors. Professionals need to keep afresh with the trends and technologies to remain experts in their field. But how many do so?
Are the older web designers and developer interested? Do they have the willingness and energy to learn new things or are they like some older doctors just satisfied with giving your business a prescription of out of date designs? What about new designers then… just out from university or college? Don’t they have a fresh eye and are more up-to-date on trends or are they inexperienced? One can also argue that younger designers have less experience as to what works in the industry and the older one know what doesn’t.
Is this true across the board? There are many factors that a website designer or agency need to take into consideration and implement before, during and after a project. Some issues are simple. Others are more complex.
For instance, a designer has to consider the look and feel for potential users. The design has to be fit for the business. The products and services have to be presented to the visitors (new or potential customers) in the best possible way for conversion. It is not all about fancy/flashy pages. The site architecture has to be search engine friendly. Basic level of search engine optimisation should always be implemented.
Since social media has become a big part of our lives it’s no point ignoring it either. Some designers are either anti- “social-media” or have phobia regarding this. All avenues have be examined to see if they are fit for the business and integrated into the design where possible. All designs will become out of date at some point. It is inevitable. However, the rate or expiration of a design is all down to the doctor (the professional web designer). Great designers think ahead, prescribing a design that almost future proof, instead of short lived.
When choosing your “doctor of design” check the competence of that person or agency. Are the websites they have designed still alive or dead? What do their customers say? Is there proof that they are passionate about what they do and putting into operation new design elements? The decision you make can kill your business. Choose life! Choose passion and experience –like Creative Steam What’s your view anyway?
Tags: eCommerce Website Design, Search Engine Optimisation, SEO, Web Designers, Website Designers, Website Designs
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